Donors that want you to grovel...
Sometimes, the difference is between those who try to give as LITTLE as possible versus those who try to give as MUCH as possible, even when the value of their gifts is the same.
Read MoreMaking legacy gifts brings joy to "very much alive" donors
Being able to see progress towards the realization of their fondest hopes for an organization or issue they’ve cared about intensely is not something most people want to miss. And yet many donors miss it through delaying their most personally rewarding gifts until after they’re gone.
Read MoreFamily Influence on Major Gifts Part 2
Yes, the conversation about a major gift can get more complicated if family members are included. But if the donor wants to include them, it’s much better to do so than have the gift crash and burn later due to important voices not being heard.
Read MoreFamily Member Influence in Major Gift Decisions
How can we understand whether and how the donor's family is important to our work with the donor? How do we respect the donor's privacy while exploring ways to include family members in the gift discussion that might make the gift more meaningful? Or in ways that might enable the gift to happen at all?
Read MoreDiscovering your donor's motivation to give
Securing major gifts for your organization takes time and it takes high quality conversations between you and your supporters. Discovering their motivation(s) can be a critical stepping-stone to more meaningful gifts.
Read MoreWhat motivates donors to give?
When it comes to successful fundraising, donor motivation is at the heart of the matter.
Read MoreWhen talking with donors gets personal
Given our isolation from others due to the pandemic but also the very nature of modern life, emotion-laden conversations between us and our donors may occur more frequently than ever before. After all, our donors have sadness, grief, and loneliness in their lives just as everyone does, and they often view us as people who care, even if they don’t know us well. And as a compassionate human being, you need to be ready.
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