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How to Renew and Increase Your Annual Gifts from Individuals

November 27, 2018 by Dianna Smiley in Understanding Donors

Making sure you retain donors from one year to the next is critical, but helping them increase their gifts is just as important in order to meet your fundraising goals.

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November 27, 2018 /Dianna Smiley
Donors, Fundraising
Understanding Donors

Autonomous Elders - The Most Generous Donors, Profile #3

September 25, 2017 by Dianna Smiley in Understanding Donors

Autonomous elders can become major donors, as the work of your group becomes part of their personal legacy. But you have to understand what matters to them about your work first.

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September 25, 2017 /Dianna Smiley
Fundraising
Understanding Donors
Comment

Childless People - The Most Generous Donors – Profile #2

May 16, 2017 by Dianna Smiley in Understanding Donors

It’s almost always a wonderful thing to have children, but people who don’t have them have a lot more time to develop other interests. Our nurturing, caring instincts can be directed to efforts in our communities – volunteering and giving financially. 

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May 16, 2017 /Dianna Smiley
Donor
Understanding Donors
1 Comment

Business Owners - The Most Generous Donors – Profile #1

April 23, 2017 by Dianna Smiley in Understanding Donors

How can you identify and engage these donors, since they are probably not going to introduce themselves, set an appointment, come in and make a big gift?  Here are some suggestions.

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April 23, 2017 /Dianna Smiley
Donors
Understanding Donors

What the Donor is Thinking When you Ask for a Gift

July 05, 2016 by David Tauber in Understanding Donors

If you are an executive director new to fundraising, a professional new to major gifts fundraising, or joining a Board or Capital Campaign committee, it can be very helpful to consider what the donor may be thinking when you meet with them to ask for a gift.

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July 05, 2016 /David Tauber
Understanding Donors

Asking for a Big Gift from an Individual or Couple

January 12, 2016 by Dianna Smiley in Understanding Donors

Board Members need to understand how to ask a donor for a significant gift. This is true even if they are relying on their staff teammate to be the designated asker. How can these solicitations for significant gifts go smoothly and with great results?

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January 12, 2016 /Dianna Smiley
Donors, donor, Board members
Understanding Donors

Listening – REALLY listening – to your donors

November 29, 2015 by Dianna Smiley in Understanding Donors

Sometimes feeling nervous makes us talk too much, or we might clam up. How can we focus AWAY from the nervousness, and TOWARDS the donor and what she or he would like to discuss, specifically about their regard for your group’s work?

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November 29, 2015 /Dianna Smiley
Donor, Donors
Understanding Donors

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